DIEGO ISAAC
HERRERA LEDEZMA

Marketing Cloud Technician

• Improved data management capabilities by integrating Marketing Cloud APIs for 9 API integrations
• Enabled continuous campaign performance by maintaining and upgrading 10 MCP campaigns, sitemaps, and segments
• Identified 20 advanced implementation opportunities through MCP use case research
• Achieved seamless integration by collaborating with 4 providers to integrate with Marketing Cloud
• Enhanced data processing efficiency by automating workflows for 10 complex flows
• Expanded platform functionality by developing custom Cloudpages with code resources as Backend and React
• Supported cross-functional capabilities by maintaining functionality with 4 technologies: Marketing Cloud APIs, Next.js, React, and Tailwind

Full-Stack Developer

• Improved business app efficiency, resulting in a 15% increase in operational speed
• Developed 3 innovative web applications using Next.js and Vue.js
• Optimized backend functions, reducing response time up to 70% in some functions using Koa.js and Sequelize
• Resolved application issues, leading to a reduction in bug-related downtime by 30%
• Enhanced deployment CI/CD workflow, reducing deploy time by 70% with Docker and Bitbucket Pipelines
• Conducted code reviews and pair programming, fostering team collaboration and continuous improvement
• Designed 20 user interfaces using Ant Design for React and Vue frameworks

Web Developer

• Developed website components using the Next.js framework with JavaScript and TypeScript
• Created a variety of websites, including content creation tools, management systems, and social media integrations
• Ensured websites remained functional and secure through regular updates and maintenance
• Created and managed custom NPM libraries